Boosting posts is not advertising. We build structured Facebook, Instagram, and LinkedIn campaigns with precise audience targeting, data-driven creative, and full conversion tracking — campaigns that generate leads, sales, and measurable business growth.
India has over 500 million active social media users. Your customers — regardless of age, income level, or geography — are scrolling Facebook, watching Instagram Reels, browsing LinkedIn, or doing all three simultaneously on their phones right now. The question is whether your business is in their feed with a message compelling enough to make them act.
Most businesses in India are doing social media advertising wrong. They boost posts for ₹500, get 200 reach, call it marketing, and wonder why it's not generating business. Boosting posts is not advertising — it's paying to show content to people who may or may not be your customers, with no ability to track what happens next.
Proper social media advertising starts with the Meta Pixel installed on your website, conversion goals configured, audience research completed, and a structured campaign architecture built in Facebook Ads Manager. It involves custom audiences created from your existing customer data, lookalike audiences that find new people who resemble your best customers, and sequential retargeting that shows different messages to people at different stages of the buying process.
The creative matters as much as the targeting. In a feed of competing content, your ad has less than two seconds to stop the scroll. We design ads that arrest attention — strong hooks, clear value propositions, and calls to action that are specific enough to generate clicks from people who actually intend to buy.
When done properly, social media advertising is one of the most cost-effective, scalable lead generation and sales channels available to any Indian business. We've helped e-commerce brands achieve 6x ROAS, local service businesses cut their cost per lead by 65%, and B2B companies generate qualified pipeline from LinkedIn audiences that were previously impossible to reach through any other channel.
Campaign Performance Snapshot
*Sample results from active client campaigns. Individual results vary.
We match your business to the platforms where your audience actually converts
India's largest social platform with 450M+ users. Ideal for B2C lead generation, e-commerce, local businesses, and remarketing. Unmatched audience targeting depth.
Visual-first platform reaching urban India's 18–35 demographic. Reels ads, Stories, Shopping, and Feed placements. Highest engagement rates for fashion, beauty, food, travel, and lifestyle brands.
The only platform that lets you target by job title, company size, industry, and seniority. Indispensable for B2B companies targeting CXOs, HR managers, IT decision-makers, and professionals across India.
What professional campaign management delivers versus self-managed boosts
Reach people by age, city, interests, purchase behaviour, job role, and income level. Stop wasting budget on audiences who will never buy from you.
Unlike SEO, social ads can generate enquiries within 24 hours of going live — ideal for product launches, event promotions, and filling pipeline fast.
Re-engage website visitors who didn't convert, past customers due for repeat purchase, and video viewers who watched 75% of your content — all with tailored messages.
Well-structured social campaigns in India routinely achieve ₹200–₹800 cost per lead — a fraction of what print, TV, or even most Google Ads deliver for comparable quality.
Video ads for awareness, carousel ads for product discovery, lead forms for frictionless enquiries, and DPA (dynamic product ads) for personalised retargeting at scale.
Once your pixel has conversion data, Meta finds new audiences that statistically resemble your best customers — dramatically reducing the cost of customer acquisition at scale.
Full visibility into where your ads appear, who sees them, and how every rupee is spent — with brand safety controls to protect your reputation across placements.
Test multiple headlines, images, and audiences simultaneously. Identify winning creative within days — not months — and scale what works before competitors catch on.
Every campaign is built from the ground up — no copy-paste templates. We research your audience, craft platform-native creative, and optimize relentlessly until every rupee is working as hard as possible.
First month guarantee: If we can't beat your previous social ad performance (or baseline) in the first 60 days, we'll refund our management fee — no questions asked.
Before any ad goes live, we install and verify the Meta Pixel, configure custom conversion events, set up the LinkedIn Insight Tag, and connect GA4 — so every lead and sale is attributed correctly from day one.
We map your ideal customer profile into targetable audiences — interest stacks, behavioural filters, custom audiences from your CRM/website, and lookalikes based on your highest-value customers.
We write all ad copy — hooks, body text, CTAs — and either design or direct static, carousel, and video creative. Every ad is built to stop the scroll and communicate value in under two seconds.
Campaigns are structured across awareness, consideration, and conversion objectives. Ad sets are separated by audience segment. A/B tests are built in from launch — not added later as an afterthought.
We monitor campaigns daily during the algorithm's learning phase, making micro-adjustments to bid strategies, placements, and audience overlaps to accelerate optimization and minimise wasted learning-phase spend.
Winning ad sets are scaled. Underperformers are cut. Creative is refreshed every 3–4 weeks to combat ad fatigue. Monthly reports cover ROAS, CPL, CTR, frequency, and a clear analysis of what drove results.
End-to-end management — from pixel setup to monthly reporting — handled for you
Pixel placed, conversion events configured, and verified via Meta Events Manager before any campaign launches.
Audiences built from website visitors, customer lists, video viewers, and Meta's lookalike modelling.
Scroll-stopping headlines, benefit-led body copy, and CTAs written specifically for each platform's context and audience intent.
Professional ad creative designed within your brand guidelines — optimized for each placement: Feed, Stories, Reels, and Right Column.
Short-form video scripts for Reels and Stories ads, with direction notes for client-side filming or production brief for video partners.
Campaigns are structured with the right objective (conversions, lead gen, traffic, reach) matched to your actual business goal — not Meta's defaults.
Multi-stage retargeting shows different messages to cold visitors, warm prospects, and cart abandoners — guiding them toward conversion at each stage.
For e-commerce: automatically generated ads showing the exact products each visitor viewed but didn't purchase — the highest-ROAS format available on Meta.
Native LinkedIn forms that capture lead data without sending users to an external landing page — significantly higher completion rates for B2B campaigns.
Systematic testing of headlines, images, and audiences with statistical significance thresholds — so scaling decisions are based on data, not gut feel.
Creative refresh cycle every 3–4 weeks to prevent ad fatigue, maintain CTR, and keep CPL stable as campaigns scale.
ROAS, CPL, CTR, reach, frequency, and conversion data in one clear report — with commentary, analysis, and next-month recommendations.
What separates campaigns that generate revenue from campaigns that generate reach reports
We don't design ads that look good in award submissions. We design ads that stop scrolls and drive clicks — from people with genuine purchase intent, not curiosity clicks.
10+ years studying what messaging, offers, and creatives resonate with Indian audiences across different cities, income levels, and cultural contexts. This local knowledge shows up in campaign performance.
We never launch a campaign without complete conversion tracking. You'll always know which ad, which audience, and which creative generated each lead or sale.
Social ad insights feed into SEO keyword strategy. Retargeting campaigns work alongside email nurture sequences. We build channels that reinforce each other, not silos.
Active campaigns are reviewed and optimized at least twice per week. Poor performers are paused. Budget is shifted to what's working — before an entire month's spend is wasted.
We report actual CPL, ROAS, and lead quality — not just reach and impressions dressed up to look like results. If something isn't working, you hear it from us first.
Month-to-month engagements. You stay because results keep coming — not because a 12-month contract says you have to. Our retention rate reflects that approach.
New creative every 3–4 weeks at no additional cost. Ad fatigue is one of the biggest killers of social campaign performance — we prevent it proactively.
Proven results across India's highest-spending social media advertising verticals
Dynamic product ads, Shopping campaigns, abandoned-cart retargeting
Property lead generation, site visit campaigns, developer branding
Enrolment campaigns, free webinar signups, course retargeting
Patient acquisition, clinic promotions, health app installs
LinkedIn demand gen, demo requests, free trial signups
Footfall campaigns, delivery promotions, new outlet launches
Product launches, influencer amplification, Reels-native ads
Radius targeting, offer-based lead gen, maps + social integration
A mid-size residential developer in Ahmedabad was running Facebook campaigns in-house — mostly boosted posts — at ₹4,200 per lead. Of 30 leads per month, fewer than 5 were genuinely interested buyers. The remaining 25 had no recollection of even enquiring. The team was spending ₹1.26L/month on ads for a handful of qualified prospects.
"We were throwing money at boosted posts and calling it marketing. Ankit's team showed us what a real campaign looks like. In the second month, we got more site visits booked than we had in the previous six months combined."
Combine social ads with these services for a complete customer acquisition system
From local Ahmedabad shops and Gujarat manufacturers to national e-commerce brands and SaaS startups — businesses across every industry trust Ankit Patel for SEO strategy, technical SEO, local SEO, and long-term organic growth.
Industries We Help Grow
Honest feedback from businesses across India that have experienced the process, the communication, and the results first-hand
"Our website had been sitting on page two for three years despite having good content. Ankit ran a technical audit, identified crawl issues and Core Web Vitals failures we didn't know existed, fixed them over six weeks, and we moved to page one for our main service keywords. The difference in enquiry volume was immediate."
"Ankit optimized our Google Business Profile, built out our local citations, and helped us get a review generation process in place. Within two months we were in the Maps 3-pack for our most important searches. Patient calls from Google have more than doubled."
"Our Shopify store had serious technical problems — duplicate URLs, slow load times, no Product schema. Ankit systematically worked through everything and created a category content strategy that made sense for our buyers. Organic revenue is up 280% year-on-year."
"What I appreciated most was the honesty. Ankit told me exactly which keywords were realistic for our domain in the short term and which would take longer — rather than just promising everything. Six months in, we rank where he said we would. Reports are clear and specific."
"We were spending heavily on LinkedIn Ads to generate B2B leads. Ankit built a content strategy targeting our buyer's research questions and comparison searches. After 10 months, organic brings us more qualified trial signups than our paid campaigns — at a fraction of the cost."
"We have a restaurant in Satellite and were barely visible on Google Maps. After Ankit's local SEO work — profile optimization, systematic review requests, and area-specific content — we consistently appear in Maps top 3. Weekend footfall has noticeably increased."
